I love to play. And I've always liked to make things with my hands. Just nowadays, I help companies design useful, usable and beautiful products.
I've spent the last four years in the bay area leading mobile design at MobileIron, a mid-sized enterprise company, and redesigning Slant, a community for product enthusiasts. I most recently worked on Whale Farm, an online platform for the music industry, and have consulted for Target and Goldman Sachs in the past.
Please reach out if you’re looking for a freelance product designer, I love working on niche solutions for small companies as well as design-focused enterprise projects. I like the sweet spot of partnering with product managers to determine what gets built, and working closely with engineers to bring it to fruition.
My favorite part is watching design decisions get turned into code and evolve into something that's usable.
When I’m not soaking up the sun at Dolores Park (with a book or coconut in hand depending on the day), you may find me at TechShop SF working with the laser cutter, or painting cityscapes around San Francisco. Check out my blog and artwork at Think With Your Hands
VIEW MY WORKMy research process ranges from concepting and validating designs to implementing analytics to measure KPIs. I enjoy leading workshops with stakeholders to identify opportunites.
I believe in a collaborative and iterative design process that includes informal testing along the way. I design specs, and develop prototypes to throughly communicate with my teams.
I provide specs in various fidelities, constantly communicate with PMs, and work directly with the developers to ensure that the interactions are pixel perfect before I sign-off.
Iteratively designed features throughout the Slant platform including: home page, feeds, search, identity systems, and product recommendation workflows. Regularly held interviews with community members and new users to envision the ideal community experience, and propose features for our development pipeline. Led a large scale redesign of our most SEOd pages that doubled purchases, converted users to the next page in the funnel by 42% and reduced bounce rate of our top 10 questions by 13%.
Led product design for apps within the MobileIron app suite including Mobile@Work and Web@Work browser. Designed Docs@Work app for both iOS and Android and helped bring it to market in six months. Worked with product managers and engineers to plan each product release and delivered wireframes and visual design specs. Implemented Mixpanel analytics within the admin portal to inform feature-usage and UI design decisions. Conducted user testing studies with customers on MI product suite and communicated recommendations to product owners.
Developed analytics strategy, implemented tagging, and delivered insights for clients in the financial, technology, retail, and consumer goods industries. Analyzed interaction level data for a large retailer, conducted A/B testing, and provided actionable recommendations for redesigning a customized e-commerce experience. Led analytics implementation on over 30 brand and micro-site activations and delivered analytics training for supporting agencies.
Developed hardware and software solution for an interactive multitouch educational product. Performed ideation, concept validation, and developed the prototype through data-driven design methodologies. Coordinated on-location interviews and user tests in over 20 schools in Pittsburgh, PA and St. Paul, MN.
Moderated field and virtual usability tests, performed heuristic evaluations and redesigned various enterprise wide applications over the course of 3 internships. Maintained status of interface integration efforts for $30 million IT suite implementation and created a tool to collect and manage progress. Generated linear definition of process, found resources for suffering projects, helped develop workarounds in line with deployment schedule.
Graded exams and homework, led office hours, and helped students with projects. Taught a few classes (graduate level) on using various prototyping tools including various Adobe tools.
Performed heuristic evaluation on CRM application and redesigned information architecture of site. Developed wireframes for redesigned site and communicated changes to development team. Presented competitive analysis of product landscape and suggested opportunities for feature enhancements.
Developed a community portal & volunteer management system for a school. Conducted extensive user research with economically diverse users and designed and developed a usable and kid-friendly interface.
Developed an electronic timecard system for CMU on Ruby on Rails framework and implemented the front-end. Iteratively designed wireframes on Flexbuilder, conducted user research, and produced and maintained an implementation plan.
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I take a holistic approach to product design. It’s as much about the problem as it is about the solution. It’s about digging into the problem, understanding user behavior, discovering side-effects, In order to design a well informed product, you first need to get the right people in the room. I’ve designed both desktop and mobile apps with a focus on mobile apps. I keep up with platform design guidelines for both Android and iOS.
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