Hello, I’m Preethi.
I’m a Design Lead and Strategist looking to build things that help people and even create some joy in the world.
I spent the last 7 years at Amazon One Medical leading design on the
Patient Experience.
I am back from a 6 month sabbatical and am looking for my next role 🙌🏼.
I am looking for fractional leadership roles or full-time design roles at a mission-based company.
Life Lately
Here’s what I’ve been up to since this summer.
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1st stop, Marrakech.
I attended and hosted a workshop at Bedouin Roots Retreat near the Atlas Mountains in Marrakech, Morocco. This was the impetus for my sabbatical, and a beautiful start to the journey.
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I spoke and wrote about the things I care about.
✍🏼 Elevating Healthcare Design at One Medical: Reflections 7 Years In
🎙️Tame the Taboo Podcast Ep 20 with host Jenna Perkins, NP of DiscovHER Health
🎙️Health Innovation Matters Podcast with host Michael Levin-Epstein
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Painted in Florence and at home.
I retured to Accademia del Giglio in Florence to take painting classes, and was in-flow every day. I brought that feeling home with me.
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![I started building a fun healthcare app with a friend]()
I started building a fun healthcare app with a friend
It felt so nice to get my ideas out on paper, design, prototype, and collaborate.
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I continued to coach and host events.
I’m on a mission to help women live organic, juicy lives as a NBC-HWC Women’s Health Coach. Check out coachpreethi.com to learn more.
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I stayed in riads, villas, and hostels.
I visited 20 cities across 3 continents and lived out of a carry-on. I learned we humans expand and contract as needed. I met lovely people everywhere I went.
At a Glance
With over 13 years of experience in Product Design, I’ve had the privilege of leading the patient experience at One Medical, shaping the future of healthcare. I’ve also built Slant, a community for product enthusiasts, led the design of MobileIron’s mobile app suite, and consulted for Target and Goldman Sachs.
Below are highlights of my work—feel free to reach out to learn more.
Here is my resume.
Design Strategy
Led a redesign of patient-facing apps on iOS, Android and Web at One Medical.
Outcome
Delivered consistent, scalable, implementations on iOS, Android and Web patient applications. We optimized patient workflows and brought the product in-line with brand.
Highlight
The iOS app now with 4.9 stars and over 42K reviews on the app store.
Service Design
Led a team to build comprehensive and usable service maps to inform the customer experience vision.
Outcome
Conducted research and developed service design maps for core workflows that were utilized across the company. Delivered actionable tech recommendations that informed product strategy.
Highlight
Creation of an animated video and company-wide roadshow to bring the experience vision to life.
Management
Helped grow the Product Design and Research team from 2 to 30+ wonderful members.
Outcome
Hired diverse talent and created a structure for professional development. Designers served as trusted domain experts, partnering effectively with engineering and product teams.
Highlight
High retention rate and job satisfaction among my direct reports and teammates.
Product Design
Redesigned booking and search, implementing AI-driven care-routing.
Outcome
Enhanced user experience and streamline patient access. Implemented a conversational UI using Machine Learning that routed patients accurately and enabled swift adaptations during COVID-19.
Highlight
Significant increase in properly booked appointments and reduction in inventory waste. Overwhelmingly positive feedback on design from patients.
Collaboration
Integrated Amazon Pharmacy delivery into One Medical experiences by partnering with various organizations.
Outcome
Delivered a streamlined and patient-centric version of a complex sign-up process by bringing various teams from One Medical and Amazon together.
Highlight
Positive feedback on the collaboration and delivery from leaders across the two companies.
